{"id":879,"date":"2026-06-18T13:39:32","date_gmt":"2026-06-18T13:39:32","guid":{"rendered":"https:\/\/www.mandera.ai\/?page_id=879"},"modified":"2026-06-23T09:12:53","modified_gmt":"2026-06-23T09:12:53","slug":"fathom-alternative","status":"publish","type":"page","link":"https:\/\/www.mandera.ai\/pt\/compare\/fathom-alternative\/","title":{"rendered":"Fathom Alternative"},"content":{"rendered":"<div class=\"oxy-container-879-1133 oxy-container\"><div class=\"bde-code-block-879-1131 bde-code-block\">\n\n  <!DOCTYPE html>\n<html lang=\"en\">\n<head>\n<meta charset=\"UTF-8\" \/>\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\" \/>\n<title>Fathom Analytics alternative: mandera vs Fathom (2026)<\/title>\n<meta property=\"og:title\" content=\"Fathom Analytics alternative: mandera vs Fathom\" \/>\n<meta property=\"og:description\" content=\"Both are privacy-first and cookieless. An honest comparison: where Fathom shines with its clean dashboard and default EU isolation, and where mandera goes further with heatmaps, automatic SEO rankings and AI-powered growth.\" \/>\n<meta property=\"og:type\" content=\"website\" \/>\n<meta name=\"description\" content=\"Looking for a Fathom Analytics alternative? Both are privacy-first and cookieless. An honest comparison: where Fathom shines, and where mandera goes further with heatmaps, automatic SEO rankings and AI-powered growth.\" \/>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n     COMPARE PAGE \u00b7 FATHOM \u00b7 v3 \u2014 gebaut auf dem LIVE-Design-System\n     (Geist, --mandera-Tokens, Julias gescoptes .mnd-page-CSS von \/analytics-suite\/).\n     F\u00dcR JULIA: direkt als HTML einf\u00fcgen (kein Oxygen-Bau n\u00f6tig).\n     \u2022 URL: mandera.ai\/compare\/fathom-analytics-alternative\/\n     \u2022 301 von mandera.io\/compare\/mandera-vs-fathom-analytics\/ (Dev)\n     \u2022 Echte Nav\/Footer der Site oberhalb\/unterhalb dieses Blocks.\n     \u2022 Fakten verifiziert 14 June 2026 (usefathom.com Pricing + Features + Data + EU-Isolation docs) \u2014\n       Texte NICHT umformulieren (Legal-Regeln, compare-system.md).\n     \u2022 Positionierung: BEIDE privacy-first Peers (cookieless, keine Personendaten). Privacy = SHARED GROUND.\n       Achse = BEYOND ANALYTICS (SEO-Rankings, Heatmaps, User Flow, AI-Growth). Fathom warm respektieren.\n     \u2022 Data-Residency-Nuance (faktisch, fair, KEIN Angriff): Fathom = kanadische Firma, Haupt-Server US,\n       EU-Isolation (default an, Germany\/Hetzner) strippt IP in der EU, anonymisierte Daten ruhen auf US-Servern;\n       mandera = Germany\/EU default. Beide GDPR-konform nach eigener Aussage.\n     \u2022 MUST-NOT-SHIP (result.matrix.unsourced): KEIN \"EISA\"; KEIN Uptime-Monitoring (eingestellt Okt 2023);\n       KEIN Custom-Domain-Adblock-Bypass als aktuelles Feature (eingestellt M\u00e4r 2023); KEIN \"credit card required\";\n       KEIN \"unlimited team members\"; KEIN \"Fathom Lite\"-Detail; zweites EU-Land NICHT pinnen (nur Germany\/Hetzner);\n       KEINE \"Canada adequacy\"-Begr\u00fcndung.\n     \u2022 mandera-Spalte = ECHTE Feature-Wahrheit: KEIN gro\u00dfz\u00fcgiges \u2713 zur Spiegelung. mandera hat NICHT:\n       data export\/CSV\/API\/email reports\/forever retention \u2192 ehrlich konzedieren (mandera \u2715 \"in-dashboard only\").\n     \u2022 SEO BEIM EINPFLEGEN (Julia): Title, Meta-Description und OG-Tags aus diesem <head>\n       ins SEO-Plugin der Seite \u00fcbertragen (NICHT als HTML einf\u00fcgen) \u00b7 Slug:\n       \/compare\/fathom-analytics-alternative\/ \u00b7 Canonical = Seiten-URL (Plugin-Default) \u00b7\n       nach Publish Sitemap neu generieren \u00b7 Seite im \/compare\/-Hub verlinken.\n       Das FAQ-JSON-LD liegt im Body-Block und wandert beim Einf\u00fcgen automatisch mit.\n     \u2022 TranslatePress: SEO-Pack-Addon aktivieren (\u00fcbersetzt Title\/Meta\/Slug + setzt hreflang).\n       Das FAQ-JSON-LD bleibt in allen Sprachversionen englisch (TP \u00fcbersetzt keine Scripts),\n       f\u00fcr den Start akzeptabel.\n     \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<link rel=\"preconnect\" href=\"https:\/\/www.mandera.ai\">\n<link rel=\"stylesheet\" href=\"https:\/\/www.mandera.ai\/wp-content\/uploads\/oxygen\/font_styles\/custom_font_geist.css\">\n<link rel=\"stylesheet\" href=\"https:\/\/www.mandera.ai\/wp-content\/uploads\/oxygen\/css\/variables.css\">\n<link rel=\"stylesheet\" href=\"https:\/\/www.mandera.ai\/wp-content\/uploads\/mandera\/mandera-modules.css?v=3\">\n<script src=\"https:\/\/www.mandera.ai\/wp-content\/uploads\/mandera\/mandera-modules.js?v=3\" defer><\/script>\n<script src=\"https:\/\/www.mandera.ai\/wp-content\/uploads\/mandera\/mandera-home.js\" defer><\/script>\n\n<style>\n\n\/* \u2500\u2500 ALL page styles scoped under .mnd-page so nothing touches the host theme \u2500\u2500 *\/\n.mnd-page{\n  --ink:#171717; --body:#737373; --muted:#a3a3a3; --line:#e5e5e5;\n  --teal:#7BCFE5; --teal2:#5BA8B8; --violet:#b5bcec; --soft:#fafafa;\n  --spacing:0.25rem; \/* Tailwind-v4-Basis fixieren \u2192 Modul-Gr\u00f6\u00dfen rechnen korrekt *\/\n  --boxgap:77px; \/* vertical gap between the story boxes \u2014 try 50 \/ 64 \/ 77 *\/\n  font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Helvetica,Arial,sans-serif;\n  color:var(--ink); background:#fff; line-height:1.6; font-weight:300;\n  -webkit-font-smoothing:antialiased; position:relative; overflow-x:clip;\n}\n\/* \/home-style header (static replica, scoped \u2014 no dependency on the engine CSS) *\/\n.mnd-page .mnav{position:absolute;top:0;left:50%;transform:translateX(-50%);width:100%;max-width:1280px;\n  display:flex;align-items:center;justify-content:space-between;padding:18px 32px;z-index:30}\n.mnd-page .mnav-logo{display:flex;align-items:center}\n.mnd-page .mnav-logo svg{width:44px;height:44px;display:block}\n\/* pill nav *\/\n.mnd-page .mnav-pills{display:flex;align-items:center;gap:2px;background:#f4f4f5;border-radius:999px;padding:4px}\n.mnd-page .mnav-pill{display:block;border-radius:999px;padding:8px 22px;font-size:14px;color:var(--body);\n  text-decoration:none;cursor:pointer;transition:color .2s,background .2s}\n.mnd-page .mnav-pill:hover{color:var(--ink)}\n.mnd-page .mnav-pill.on{background:#fff;color:var(--ink);box-shadow:0 1px 3px rgba(0,0,0,.08)}\n.mnd-page .mnav-pill-wrap{position:relative}\n\/* product dropdown (hover) *\/\n.mnd-page .mnav-dd{position:absolute;top:calc(100% + 16px);left:50%;transform:translateX(-50%) translateY(6px);\n  opacity:0;visibility:hidden;transition:opacity .2s,transform .2s;z-index:40}\n.mnd-page .mnav-pill-wrap:hover .mnav-dd{opacity:1;visibility:visible;transform:translateX(-50%) translateY(0)}\n.mnd-page .mnav-dd::before{content:\"\";position:absolute;top:-16px;left:0;right:0;height:16px} \/* hover bridge *\/\n.mnd-page .mnav-dd-card{background:#fff;border:1px solid var(--line);border-radius:18px;\n  box-shadow:0 14px 44px rgba(15,23,42,.12);padding:22px 26px;width:560px}\n.mnd-page .mnav-dd-meta{display:flex;justify-content:center;gap:30px;padding-bottom:14px}\n.mnd-page .mnav-dd a{color:var(--body);text-decoration:none;font-size:14px;transition:color .2s}\n.mnd-page .mnav-dd a:hover{color:var(--teal2)}\n.mnd-page .mnav-dd-sep{border:0;border-top:1px solid var(--line);margin:0 0 16px}\n.mnd-page .mnav-dd-cols{display:grid;grid-template-columns:1fr 1fr 1fr;gap:24px}\n.mnd-page .mnav-dd-col{display:flex;flex-direction:column;gap:10px}\n.mnd-page .mnav-dd-label{font-size:13px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);margin-bottom:3px}\n\/* right side *\/\n.mnd-page .mnav-right{display:flex;align-items:center;gap:18px}\n.mnd-page .mnav-signin{border:0;background:transparent;font-size:14px;color:var(--ink);cursor:pointer;font-family:inherit}\n.mnd-page .mnav-menu-wrap{position:relative}\n.mnd-page .mnav-menu{display:flex;flex-direction:column;gap:4px;border:0;background:transparent;cursor:pointer;padding:6px 2px}\n.mnd-page .mnav-menu span{display:block;width:20px;height:1.5px;background:var(--body);border-radius:2px}\n.mnd-page .mnav-menu-dd{position:absolute;top:calc(100% + 12px);right:0;opacity:0;visibility:hidden;transform:translateY(6px);\n  transition:opacity .2s,transform .2s;z-index:40;background:#fff;border:1px solid var(--line);border-radius:14px;\n  box-shadow:0 14px 44px rgba(15,23,42,.12);padding:10px;min-width:200px;display:flex;flex-direction:column}\n.mnd-page .mnav-menu-dd::before{content:\"\";position:absolute;top:-12px;left:0;right:0;height:12px}\n.mnd-page .mnav-menu-wrap:hover .mnav-menu-dd{opacity:1;visibility:visible;transform:translateY(0)}\n.mnd-page .mnav-menu-dd a{color:var(--body);text-decoration:none;font-size:14px;padding:8px 12px;border-radius:8px;transition:background .15s,color .15s}\n.mnd-page .mnav-menu-dd a:hover{background:#fafafa;color:var(--ink)}\n.mnd-page .mnav-menu-dd a.legal{color:var(--muted);font-size:13px}\n.mnd-page .mnav-lang{display:flex;gap:6px;padding:10px 12px 4px;border-top:1px solid var(--line);margin-top:6px}\n.mnd-page .mnav-lang button{border:1px solid var(--line);background:#fff;border-radius:8px;padding:4px 12px;font-size:13px;color:var(--body);cursor:pointer;font-family:inherit}\n.mnd-page .mnav-lang button.on{border-color:var(--teal);color:var(--ink)}\n@media(max-width:880px){.mnd-page .mnav-pills{display:none}}\n.mnd-page :where(*){box-sizing:border-box}            \/* border-box is harmless even inside modules *\/\n.mnd-page :where(h1,h2,h3,p,figure,ul,ol){margin:0}   \/* page-only tags; :where() = 0 specificity, never beats the bundle *\/\n.mnd-page .wrap{max-width:1280px;margin:0 auto;padding:0 24px}\n.mnd-page section{padding:120px 0}\n.mnd-page h1{font-size:46px;font-weight:200;line-height:1.1;letter-spacing:-.01em}\n.mnd-page h2{font-size:34px;font-weight:200;line-height:1.15;letter-spacing:-.01em}\n.mnd-page h3{font-size:22px;font-weight:300}\n.mnd-page p.lead{font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;color:#171717;margin-top:24px;max-width:640px}\n.mnd-page p.body{font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;color:#171717;margin-top:24px}\n.mnd-page .sumgrid .body:first-child{margin-top:0}\n\/* \u2500\u2500 Mandera Design System Classes (scoped, fallback values match --mandera-* tokens) \u2500\u2500 *\/\n.mnd-page .mandera-heading{font-size:clamp(28px,3.5vw,40px);font-weight:200;letter-spacing:-.02em;line-height:1.1;color:var(--ink);margin:0}\n.mnd-page .mandera-heading.mandera-heading--display{font-size:clamp(36px,4.5vw,56px);max-width:880px}\n.mnd-page .mandera-body{font-size:clamp(14px,1vw,16px);font-weight:300;letter-spacing:.01em;line-height:1.8;color:#171717}\n.mnd-page .center{text-align:center}\n.mnd-page .center p.lead{margin-left:auto;margin-right:auto}\n.mnd-page .soft{color:#171717;font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;margin-top:10px;max-width:760px;margin-left:auto;margin-right:auto}\n\/* \u2500\u2500 HERO-SYSTEM (Vorlage f\u00fcr alle Produktseiten mit eingeschobener Grafik) \u2500\u2500\n   Sektion = 100vh (min-height sch\u00fctzt vor Stauchung). Das Modul ragt von unten\n   um --peek in die Sektion. Der Copy-Container (max 720px) wird im Raum\n   ZWISCHEN Header (--headerpad) und Modul-Oberkante zentriert \u2192\n   Abstand Header\u2192Container = Container\u2192Modul, dynamisch bei 2 oder 3 Zeilen.\n   --herogap = fester Mindestabstand oben+unten am Container (Kollisionsschutz). *\/\n.mnd-page{--peek:160px;--headerpad:80px;--herogap:56px}\n.mnd-page .hero{height:100vh;min-height:780px;display:flex;flex-direction:column;\n  padding:var(--headerpad) 0 var(--peek);text-align:center}\n.mnd-page .hero-center{flex:1;display:flex;flex-direction:column;justify-content:center;\n  align-items:center;min-height:0;padding:var(--herogap) 24px}\n.mnd-page .hero-copy{max-width:800px;margin:0 auto}\n.mnd-page .hero-copy p.lead{max-width:none}\n.mnd-page .hero-copy .mandera-heading--display{max-width:none}\n.mnd-page .hero h1{margin:0 auto}\n.mnd-page .hero p.lead{margin:34px auto 0;font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;color:#171717}\n\/* main-chart box pokes UP into the hero by exactly --peek *\/\n.mnd-page .chartsection{padding:0 0 clamp(60px,10vw,120px);margin-top:calc(var(--peek) * -1);position:relative;z-index:5}\n.mnd-page .chartsection .modcard{padding:64px 40px}\n.mnd-page .chartcap{margin-top:28px;white-space:normal}\n\/* funnel heading overlaid lower in the funnel container, just above the logo *\/\n.mnd-page .funnelhead{position:absolute;top:13%;left:0;right:0;z-index:5;pointer-events:none}\n\/* Heading + Text im Funnel markierbar (Container bleibt klick-durchl\u00e4ssig zum Funnel) *\/\n.mnd-page .funnelhead h2,.mnd-page .funnelhead p{pointer-events:auto}\n\/* Funnel-Stages: nur Mobil\/Tablet (Engine-Labels dort nicht sichtbar), im unteren Funnel-Bereich \u00fcberlagert *\/\n.mnd-page .funnel-stages-m{display:none}\n@media(max-width:820px){\n  .mnd-page .funnel-stages-m{display:grid;grid-template-columns:1fr 1fr 1fr;gap:14px;\n    position:absolute;left:0;right:0;bottom:6%;z-index:5;max-width:720px;margin:0 auto;\n    padding:0 16px;text-align:center;pointer-events:none}\n  .mnd-page .funnel-stages-m .fstage-top{font-size:14px;color:var(--ink);border-top:1px solid var(--line);padding-top:12px;margin-bottom:8px}\n  .mnd-page .funnel-stages-m .fstage-items{font-size:13px;color:var(--muted);line-height:1.7}\n}\n\/* module embed slot \u2014 the module renders naked; the surrounding card is the frame *\/\n.mnd-page .embed{width:100%}\n.mnd-page mandera-module{display:block;width:100%}\n\/* Audience-Modul: interner Text auf Body-Farbe ziehen (Bundle-Override) *\/\n.mnd-page .mnd-aud-txt .blk p{color:#171717 !important}\n\/* summary: body left, bullets right *\/\n.mnd-page .sumgrid{display:grid;grid-template-columns:1.25fr 1fr;gap:72px;align-items:start;margin-top:32px}\n.mnd-page .blist{display:flex;flex-direction:column;gap:14px}\n.mnd-page .blist div{font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;color:#171717;display:flex;gap:12px;align-items:flex-start}\n\/* teal dot bullet (matches the essentials list) \u2014 hides the \u2713 glyph via font-size:0 *\/\n.mnd-page .blist .ck{flex:0 0 auto;width:9px;height:9px;border-radius:999px;background:var(--teal);font-size:0;margin-top:8px}\n\/* counter *\/\n.mnd-page .counter{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;text-align:center;padding:clamp(64px,9vw,100px) 0 0}\n.mnd-page .counter .num{font-size:52px;font-weight:200}\n.mnd-page .counter .lab{font-size:clamp(14px,1vw,16px);font-weight:300;letter-spacing:.01em;line-height:1.8;color:#171717;margin-top:4px}\n\/* boxed two-col story card: text left, module right.\n   Rechts WENIGER Padding (24 statt 40), weil die Module rechts eine interne Zahlen-Spalte\n   reservieren \u2192 so r\u00fcckt das Chart nach au\u00dfen und die Box wirkt links\/rechts ausgeglichen.\n   Gilt nur auf Desktop \u2014 die Mobile-Media-Queries setzen wieder symmetrisches Padding. *\/\n.mnd-page .storycard{border:1px solid var(--line);border-radius:24px;background:#fff;padding:64px 24px 64px 40px;margin-top:var(--boxgap)}\n.mnd-page .storycard:first-child{margin-top:0}\n.mnd-page .row{display:grid;grid-template-columns:1fr 1.1fr;gap:48px;align-items:start}\n\/* Nur Sources\/Pages-Module: H\u00f6he an Inhalt anpassen + KEIN internes Card-Padding\n   (sonst wirkt die Box rechts\/innen breiter gepolstert als links beim Text) *\/\n.mnd-page .storycard .embed [data-slot=\"card\"]{height:auto !important;padding:0 !important;min-height:300px !important}\n.mnd-page .storycard .embed [data-slot=\"card-content\"],\n.mnd-page .storycard .embed [data-slot=\"card-content\"] > *{padding-left:0 !important;padding-right:0 !important}\n.mnd-page .storycard .embed [data-slot=\"card-content\"]{padding:0 !important}\n\/* Module in Boxen: einheitliche Mindesth\u00f6he \u2192 luftigeres, gleichm\u00e4\u00dfiges Bild *\/\n.mnd-page .modcard [data-slot=\"card\"]{min-height:300px !important}\n\/* drop the module's own header (Pages all\/saved pill) so Sources + Pages match *\/\n.mnd-page .storycard .embed [data-slot=\"card-header\"]{display:none !important}\n.mnd-page .deflist{margin-top:16px}\n.mnd-page .deflist div{font-size:14px;color:var(--body);margin:7px 0}\n.mnd-page .deflist b{color:var(--ink);font-weight:500}\n\/* full-width module card: heading left + text right, module full-width below *\/\n.mnd-page .modcard{border:1px solid var(--line);border-radius:24px;background:#fff;padding:64px 40px;margin-top:var(--boxgap)}\n.mnd-page .modhead{display:grid;grid-template-columns:1fr 1.5fr;gap:48px;align-items:start}\n.mnd-page .modhead p{font-size:clamp(14px,1vw,16px) !important;font-weight:300;letter-spacing:.01em;line-height:1.8 !important;color:#171717;margin:0}\n.mnd-page .modembed{margin-top:26px}\n\/* user-flow box: zero side padding so the sankey gets the full box width\n   (needs >1020px) and stops scrolling horizontally; heading keeps its inset *\/\n.mnd-page .modcard.ufcard{padding:0}\n.mnd-page .modcard.ufcard .modhead{padding:48px 40px 0}\n.mnd-page .modcard.ufcard .modembed{margin-top:18px}\n\/* climax \u2014 static \"ask mandera\" demo (no live module yet) *\/\n.mnd-page .demo{margin-top:30px;border:1px solid var(--line);border-radius:20px;background:var(--soft);padding:28px 30px;max-width:760px}\n.mnd-page .bubble-q{display:inline-block;background:#fff;border:1px solid var(--line);border-radius:16px 16px 16px 4px;padding:10px 16px;font-size:14px;color:var(--ink)}\n.mnd-page .bubble-a{margin-top:16px;font-size:14px;color:var(--body)}\n.mnd-page .opp{margin-top:16px;display:inline-flex;align-items:center;gap:8px;background:#fff;border:1px solid var(--line);border-radius:999px;padding:8px 16px;font-size:14px;color:var(--ink)}\n.mnd-page .opp .dot{width:8px;height:8px;border-radius:999px;background:linear-gradient(90deg,var(--teal),var(--violet))}\n\/* more features grid *\/\n.mnd-page .feat{display:grid;grid-template-columns:1fr 1fr;gap:34px 64px;margin:24px auto 0;max-width:900px}\n.mnd-page .feat .it{position:relative;padding-left:22px}\n.mnd-page .feat .it::before{content:\"\";position:absolute;left:0;top:7px;width:9px;height:9px;border-radius:999px;background:var(--teal)}\n.mnd-page .feat .it b{display:block;color:var(--ink);font-weight:500;font-size:clamp(14px,1vw,16px)}\n.mnd-page .feat .it span{display:block;font-size:clamp(14px,1vw,16px);font-weight:300;letter-spacing:.01em;line-height:1.8;color:#171717;margin-top:5px}\n\/* FAQ \u2014 Div-Akkordeon (Inhalt immer im DOM \u2192 grid-rows animiert zuverl\u00e4ssig, crawlbar) *\/\n.mnd-page .faq{max-width:860px;margin:0 auto}\n.mnd-page .faq-item{border-bottom:1px solid var(--line)}\n.mnd-page .faq-q{display:flex;justify-content:space-between;align-items:flex-start;gap:24px;width:100%;\n  padding:18px 0;font-family:inherit;font-size:16px;color:var(--ink);font-weight:300;cursor:pointer;\n  background:none;border:0;text-align:left;transition:color .2s var(--mandera-ease-out,ease)}\n\/* subtiles Hover\/Active-Feedback *\/\n.mnd-page .faq-q:hover{color:var(--teal)}\n.mnd-page .faq-q:hover .faq-ico{color:var(--teal)}\n.mnd-page .faq-item.open .faq-q{color:var(--teal)}\n\/* Inline-SVG-Pfeil im Markup \u2014 kein Font, \u00fcberall sichtbar, per currentColor f\u00e4rbbar *\/\n.mnd-page .faq-q .faq-ico{flex-shrink:0;display:block;width:16px;height:16px;margin-top:3px;color:var(--muted);stroke:currentColor;fill:none;transition:transform .3s cubic-bezier(.4,0,.2,1),color .2s ease}\n.mnd-page .faq-item.open .faq-q .faq-ico{transform:rotate(180deg);color:var(--teal)}\n\/* Accordion via grid-template-rows (rein CSS, ruckelfrei, kein H\u00f6hen-Messen) *\/\n.mnd-page .faq .faq-a{display:grid;grid-template-rows:minmax(0,0fr);overflow:hidden;transition:grid-template-rows .35s cubic-bezier(.4,0,.2,1)}\n.mnd-page .faq-item.open .faq-a{grid-template-rows:minmax(0,1fr)}\n.mnd-page .faq .faq-a-i{overflow:hidden;min-height:0;font-size:clamp(14px,1vw,16px);color:#171717;padding:0 0 18px;max-width:740px}\n.mnd-page .faq-item.open .faq-a-i{padding-top:0}\n.mnd-page .faq a{color:var(--teal2);text-decoration:none}\n\/* cta *\/\n.mnd-page .cta{background:var(--soft);border-radius:24px;padding:64px 24px;text-align:center}\n.mnd-page .btn{display:inline-block;margin-top:22px;background:linear-gradient(90deg,#7bcfe5,#99c4e0);\n  color:#fff;border-radius:999px;padding:13px 30px;font-size:14px;font-weight:500;text-decoration:none}\n\/* CTA-Sektion: bricht bewusst das Standard-Section-Padding \u2014\n   min 50vh, Inhalt vertikal zentriert. Unten DOPPELTES Padding (240), weil oben\n   das FAQ-Section-Padding (120) + CTA-top (120) = 240 stehen \u2192 Abstand FAQ\u2194CTA = CTA\u2194Footer.\n   Auf kleinen Screens nur fixes Padding (kein vh). *\/\n.mnd-page .ctasec{min-height:50vh;display:flex;flex-direction:column;justify-content:center;padding:120px 0 240px}\n\/* outline CTA button (matches the design) *\/\n.mnd-page .btn-outline{display:inline-block;margin-top:32px;border:1px solid var(--line);color:var(--ink);\n  background:rgba(255,255,255,.7);border-radius:999px;padding:9px 22px;font-size:14px;text-decoration:none;\n  transition:border-color .2s,box-shadow .2s}\n.mnd-page .btn-outline:hover{border-color:var(--teal);box-shadow:0 3px 14px rgba(123,207,229,.20)}\n\/* particle background layer: a <mandera-module name=\"mandera-particles\"> sits behind a section *\/\n.mnd-page .pbg-wrap{position:relative}\n.mnd-page .pbg{position:absolute;inset:0;z-index:0;pointer-events:none}\n\/* FAQ\/CTA-Partikel nur leicht zur\u00fcckgenommen \u2014 sonst wie der Hero *\/\n.mnd-page .pbg--soft{opacity:.75}\n\/* Funnel-Labels (suite-Namen, input\/compute\/output) durchg\u00e4ngig klein *\/\n.mnd-page #mandera-funnel, .mnd-page #mandera-funnel *{text-transform:lowercase !important}\n.mnd-page .pbg-content{position:relative;z-index:1}\n\/* \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 MOBILE \/ TABLET \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n@media(max-width:820px){\n  \/* less vertical air, tighter side gutter so content gets more width *\/\n  .mnd-page{--boxgap:44px}\n  .mnd-page section{padding:80px 0}\n  .mnd-page .wrap{padding:0 16px}\n  \/* stack every two-col grid *\/\n  .mnd-page .sumgrid,.mnd-page .row,.mnd-page .modhead,.mnd-page .feat,.mnd-page .duo{grid-template-columns:1fr;gap:22px}\n  .mnd-page .counter{grid-template-columns:1fr 1fr;gap:20px;padding:44px 0 0}\n  \/* headings scale down *\/\n  .mnd-page h1{font-size:32px}\n  .mnd-page h2{font-size:27px}\n  .mnd-page h3{font-size:20px}\n  \/* hero: Vars \u00fcberschreiben \u2014 Header kleiner, Modul ragt weniger rein *\/\n  .mnd-page{--peek:110px;--headerpad:64px;--herogap:40px}\n  .mnd-page .hero{min-height:620px}\n  .mnd-page .hero h1{max-width:none}\n  \/* BOXES: vertikal\/seitlich gleichm\u00e4\u00dfig, Module ohne erzwungene Mindesth\u00f6he *\/\n  .mnd-page .storycard,.mnd-page .modcard{padding:40px 18px}\n  .mnd-page .modcard [data-slot=\"card\"],.mnd-page .storycard .embed [data-slot=\"card\"]{min-height:0 !important}\n  .mnd-page .modcard.ufcard{padding:0}\n  .mnd-page .modcard.ufcard .modhead{padding:40px 18px 0}\n  .mnd-page .cta{padding:48px 18px}\n  \/* nav: only logo + menu remain (pills hidden), tighten gutter *\/\n  .mnd-page .mnav{padding:14px 18px}\n  \/* CTA: auf kleinen Screens fixes Padding statt 80vh-Zentrierung *\/\n  .mnd-page .ctasec{min-height:0;padding:80px 0 160px}\n  \/* funnel heading: a touch higher + readable on narrow screens *\/\n  .mnd-page .funnelhead{top:9%}\n  .mnd-page #mandera-funnel{min-height:680px !important;height:80vh !important}\n  \/* Funnel-Logo auf Mobil etwas verkleinern (Engine rendert .mh-glowing-logo zentriert) *\/\n  .mnd-page #mandera-funnel .mh-glowing-logo{transform:scale(.7);transform-origin:center center}\n}\n\/* \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 SMALL PHONES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n@media(max-width:480px){\n  .mnd-page .wrap{padding:0 13px}\n  .mnd-page section{padding:60px 0}\n  .mnd-page h1{font-size:29px}\n  .mnd-page h2{font-size:24px}\n  \/* boxes: vertikal luftig, seitlich knapp damit Charts atmen *\/\n  .mnd-page .storycard,.mnd-page .modcard{padding:32px 14px;border-radius:18px}\n  .mnd-page .modcard.ufcard .modhead{padding:32px 14px 0}\n  .mnd-page .cta{padding:40px 14px;border-radius:18px}\n  .mnd-page .counter .num{font-size:34px}\n  .mnd-page{--peek:90px;--headerpad:64px;--herogap:32px}\n  .mnd-page .hero{min-height:560px}\n  .mnd-page .ctasec{padding:60px 0 120px}\n}\n\n\n\/* \u2500\u2500 Robustheits-Guards: Partikel-Canvas darf NIE die Seitenbreite treiben \u2500\u2500 *\/\n.mnd-page{overflow-x:clip}\n.mnd-page .pbg{position:absolute;inset:0;z-index:0;pointer-events:none;overflow:hidden;display:block;width:100%}\n.mnd-page .pbg canvas{width:100% !important;height:100% !important}\n\n\/* \u2500\u2500 COMPARE-spezifische Erg\u00e4nzungen (Token-basiert, gleiche Scope-Disziplin) \u2500\u2500 *\/\n.mnd-page .cmp-duo{display:grid;grid-template-columns:1fr 1fr;gap:var(--mandera-space-md,28px);margin-top:36px}\n.mnd-page .cmp-duo .cdcard{border:1px solid var(--mandera-border,#E5E5E5);border-radius:var(--mandera-radius-lg,16px);padding:28px 30px;background:#fff}\n.mnd-page .cmp-duo .cdcard.m{border-color:var(--mandera-teal-light,#A7D0E4);background:var(--mandera-teal-bg,rgba(123,207,229,0.05))}\n.mnd-page .cmp-duo .cdcard h3{letter-spacing:0;line-height:1.3;margin:0;color:var(--mandera-text,#171717)}\n.mnd-page .cmp-duo .cdcard ul{list-style:none;margin:14px 0 0;display:flex;flex-direction:column;gap:10px;padding:0}\n.mnd-page .cmp-duo .cdcard li{font-size:clamp(14px,1vw,16px);font-weight:300;line-height:1.6;color:var(--mandera-text,#171717);position:relative;padding-left:20px}\n.mnd-page .cmp-duo .cdcard li::before{content:\"\";position:absolute;left:2px;top:9px;width:7px;height:7px;border-radius:999px;background:var(--mandera-text-muted,#A3A3A3)}\n.mnd-page .cmp-duo .cdcard.m li::before{background:var(--mandera-teal,#7BCFE5)}\n.mnd-page .cmp-scroll{overflow-x:auto;-webkit-overflow-scrolling:touch;margin-top:28px}\n.mnd-page table.cmp{width:100%;min-width:640px;border-collapse:collapse;table-layout:fixed;font-size:clamp(14px,1vw,15px);font-weight:300}\n.mnd-page table.cmp th,.mnd-page table.cmp td{text-align:left;padding:13px 16px;border-bottom:1px solid var(--mandera-border,#E5E5E5);vertical-align:top;line-height:1.55}\n.mnd-page table.cmp th{font-weight:500;color:var(--mandera-text,#171717)}\n.mnd-page table.cmp th:nth-child(2){color:var(--mandera-teal,#7BCFE5)}\n.mnd-page table.cmp td:first-child,.mnd-page table.cmp th:first-child{color:var(--mandera-text,#171717);width:34%}\n.mnd-page table.cmp th:nth-child(2),.mnd-page table.cmp th:nth-child(3){width:33%}\n.mnd-page table.cmp .grp td{padding-top:30px;color:var(--mandera-text-muted,#A3A3A3);font-weight:300;border-bottom:none}\n.mnd-page table.cmp .y{color:var(--mandera-teal,#7BCFE5);font-weight:500}\n.mnd-page table.cmp td.na, .mnd-page table.cmp .n{color:var(--mandera-text-muted,#A3A3A3)}\n.mnd-page table.cmp .no{color:#C4C4C4;font-size:13px;margin-right:2px}\n.mnd-page .fnote{font-size:13px;color:var(--mandera-text-muted,#A3A3A3);margin-top:18px;max-width:860px;font-weight:300}\n.mnd-page .stamp{font-size:13px;color:var(--mandera-text-muted,#A3A3A3);margin-top:10px;font-weight:300}\n.mnd-page .cmp-hint{display:none}\n@media(max-width:820px){\n  .mnd-page .cmp-duo{grid-template-columns:1fr;gap:18px}\n  .mnd-page table.cmp{min-width:600px}\n  .mnd-page table.cmp th,.mnd-page table.cmp td{padding:10px 8px}\n  .mnd-page table.cmp td:first-child,.mnd-page table.cmp th:first-child{width:140px;min-width:140px}\n  .mnd-page .cmp-hint{display:block;font-size:12px;color:var(--mandera-text-muted,#A3A3A3);text-align:right;margin:10px 4px 0}\n}\n\/* Zeilen-Hover: Lesehilfe f\u00fcr die breite Tabelle, gleiche Farbe wie die Modul-Tabellen (neutral-50\/50) *\/\n.mnd-page table.cmp tr:not(.grp):hover td{background:rgba(250,250,250,0.5)}\n\/* Text-only-Karten: h3 volle Breite, darunter zwei Textspalten *\/\n.mnd-page .tcols{display:grid;grid-template-columns:1fr 1fr;gap:48px;margin-top:22px;align-items:start}\n@media(max-width:820px){.mnd-page .tcols{grid-template-columns:1fr;gap:16px}}\n\/* Switching-Steps: einspaltige Liste, untereinander, mittig *\/\n.mnd-page .feat.steps{grid-template-columns:1fr;max-width:640px;margin-left:auto;margin-right:auto;align-items:start;row-gap:var(--mandera-space-md,28px)}\n.mnd-page .feat.steps .it b{line-height:1.5}\n.mnd-page .feat.steps .it span{margin-top:var(--mandera-space-xs,8px)}\n\/* kwcard (Live-Muster seo-suite): Modul-Grafik mit wenig Padding randb\u00fcndig *\/\n.mnd-page .kwcard .modembed{margin-left:-28px;margin-right:-28px}\n@media(max-width:820px){.mnd-page .kwcard .modembed{margin-left:-6px;margin-right:-6px}}\n<\/style>\n<\/head>\n<body>\n\n<div class=\"mnd-page\">\n\n  <!-- NOTE: echte Site-Nav oberhalb, echter Footer unterhalb dieses Blocks. -->\n\n  <!-- 1 HERO (Partikel) \u2014 die Vergleichstabelle ragt als Karte hinein, wie das Dashboard-Modul auf den Suite-Seiten -->\n  <div class=\"pbg-wrap\">\n    <mandera-module name=\"mandera-particles\" class=\"pbg\"><\/mandera-module>\n    <div class=\"hero pbg-content\">\n      <div class=\"hero-center\">\n        <div class=\"hero-copy\">\n          <h1 class=\"mandera-heading mandera-heading--display\">The Fathom Analytics alternative<br>that acts on what it counts<\/h1>\n          <p class=\"lead mandera-body\">Fathom and mandera start from the same principle: no cookies, no personal data, no consent banner, your visitors left alone. Fathom is a polished, well-engineered tool that takes that seriously, down to isolating EU traffic in Europe by default. So this page sets the privacy question aside, because both tools respect it, and looks at what happens after the counting: keep your traffic dashboard clean and stop there, or also put what it measures to work on your rankings, your content and your growth.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n  <!-- 2 AT-A-GLANCE TABLE (chartsection: Karte ragt in den Hero) -->\n  <section class=\"chartsection\"><div class=\"wrap\">\n    <div class=\"modcard\" style=\"margin-top:0\">\n      <div class=\"cmp-hint\">swipe to compare \u2192<\/div>\n      <div class=\"cmp-scroll\"><table class=\"cmp\">\n        <tr><th>&nbsp;<\/th><th>mandera<\/th><th>Fathom Analytics<\/th><\/tr>\n        <tr class=\"grp\"><td colspan=\"3\">Privacy &amp; measurement<\/td><\/tr>\n        <tr><td>Cookieless, no personal data, no consent banner<\/td><td><span class=\"y\">\u2713<\/span> no cookies, no banner<\/td><td><span class=\"y\">\u2713<\/span> cookieless, no personal data, no consent banner\u00b9<\/td><\/tr>\n        <tr><td>Claims GDPR compliance (own account)<\/td><td><span class=\"y\">\u2713<\/span><\/td><td><span class=\"y\">\u2713<\/span> GDPR and Schrems II compliance pages\u00b2<\/td><\/tr>\n        <tr><td>EU isolation: EU visitor IPs stay in the EU<\/td><td><span class=\"y\">\u2713<\/span> IP dropped on arrival for everyone<\/td><td><span class=\"y\">\u2713<\/span> on by default, every plan; IP stripped inside the EU\u00b3<\/td><\/tr>\n        <tr><td>Primary data residency<\/td><td><span class=\"y\">\u2713<\/span> stored in Germany\/EU by default<\/td><td>Partial: a Canadian company; EU visitor IPs isolated in Germany, but anonymized data rests on US servers and non-EU visitors go to US servers\u00b3 \u2074<\/td><\/tr>\n        <tr class=\"grp\"><td colspan=\"3\">Analytics<\/td><\/tr>\n        <tr><td>Core traffic analytics (pageviews, visits, sources, countries, devices)<\/td><td><span class=\"y\">\u2713<\/span><\/td><td><span class=\"y\">\u2713<\/span> clean single-page dashboard\u2075<\/td><\/tr>\n        <tr><td>UTM and campaign tracking<\/td><td><span class=\"y\">\u2713<\/span><\/td><td><span class=\"y\">\u2713<\/span>\u2075<\/td><\/tr>\n        <tr><td>Event \/ conversion tracking<\/td><td>Partial: events, no conversion goals or funnels<\/td><td><span class=\"y\">\u2713<\/span> custom events, including ecommerce with revenue\u2075<\/td><\/tr>\n        <tr><td>Data export (CSV), email reports, public API<\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> in-dashboard only<\/td><td><span class=\"y\">\u2713<\/span> unlimited CSV exports, email reports, REST API\u2075 \u2076<\/td><\/tr>\n        <tr><td>Forever data retention<\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> retained under one rolling policy<\/td><td><span class=\"y\">\u2713<\/span> data kept forever on every plan\u2076<\/td><\/tr>\n        <tr><td>Multiple sites included<\/td><td><span class=\"y\">\u2713<\/span><\/td><td><span class=\"y\">\u2713<\/span> up to 50 sites on every plan\u2076<\/td><\/tr>\n        <tr class=\"grp\"><td colspan=\"3\">Beyond traffic counting<\/td><\/tr>\n        <tr><td>Heatmaps (click, scroll, mouse)<\/td><td><span class=\"y\">\u2713<\/span> built in, every page<\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> not a documented feature\u2077<\/td><\/tr>\n        <tr><td>User Flow \/ path mapping<\/td><td><span class=\"y\">\u2713<\/span> aggregated User Flow map<\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> no path or flow analysis\u2077<\/td><\/tr>\n        <tr><td>Your SEO rankings, retrieved automatically<\/td><td><span class=\"y\">\u2713<\/span> native rank tracking, weekly<\/td><td>Partial: a read-only Google Search Console integration surfaces clicks, impressions, CTR and average position, not native rank tracking\u2078<\/td><\/tr>\n        <tr><td>AI-discovered growth opportunities<\/td><td><span class=\"y\">\u2713<\/span><\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> no documented AI feature\u2077<\/td><\/tr>\n        <tr><td>AI content writing \/ co-creation<\/td><td><span class=\"y\">\u2713<\/span><\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> no documented AI feature\u2077<\/td><\/tr>\n        <tr><td>Brand Memory: learns your business<\/td><td><span class=\"y\">\u2713<\/span><\/td><td class=\"na\"><span class=\"no\">\u2715<\/span> no brand-context store documented\u2077<\/td><\/tr>\n        <tr class=\"grp\"><td colspan=\"3\">Plans &amp; pricing<\/td><\/tr>\n        <tr><td>Free trial<\/td><td><span class=\"y\">\u2713<\/span> 7 days, 10 opportunities<\/td><td><span class=\"y\">\u2713<\/span> 7 days\u2079<\/td><\/tr>\n        <tr><td>Pricing model<\/td><td>One flat price, 1 million pageviews per month included<\/td><td>Pageview tiers in USD, from $15\/month for 100k pageviews up to $60\/month ($600\/year) at 1 million pageviews, annual billing is 2 months free\u2079<\/td><\/tr>\n      <\/table><\/div>\n    <\/div>\n  <\/div><\/section>\n\n  <!-- 3 THE SHORT VERSION (Entscheidungshilfe) -->\n  <section><div class=\"wrap\">\n    <h2 class=\"mandera-heading center\" style=\"margin:0 auto\">The short version<\/h2>\n    <div class=\"cmp-duo\">\n      <div class=\"cdcard\">\n        <h3>Choose Fathom if you want<\/h3>\n        <ul>\n          <li>a beautifully simple, clean dashboard with everything on one page<\/li>\n          <li>serious, default-on EU isolation for your European visitors<\/li>\n          <li>generous fundamentals: forever data retention, up to 50 sites, a full API and unlimited exports<\/li>\n        <\/ul>\n      <\/div>\n      <div class=\"cdcard m\">\n        <h3>Choose mandera if you want<\/h3>\n        <ul>\n          <li>your SEO rankings, heatmaps and User Flow included, without extra tools<\/li>\n          <li>an AI that acts on your data, not only reports it<\/li>\n          <li>one flat price with 1 million pageviews per month included<\/li>\n        <\/ul>\n      <\/div>\n    <\/div>\n    <p class=\"soft center mandera-body\" style=\"margin-top:28px\">If you want exactly clean, private traffic counting and nothing more, Fathom is an excellent choice, honestly. The rest of this page is for those who want their analytics to act on what it counts, not just record it.<\/p>\n  <\/div><\/section>\n\n  <!-- 4 WHERE FATHOM SHINES -->\n  <section><div class=\"wrap\">\n    <h2 class=\"mandera-heading\">Where Fathom shines<\/h2>\n    <div class=\"sumgrid\">\n      <div>\n        <p class=\"body mandera-body\">Fathom earned its reputation. It is built around the idea that analytics should be insightful, not invasive, and it follows that principle all the way down. You add a single line of code, and everything you need lands on one clutter-free page: visitors, pageviews, average time on site, bounce rate, event completions, live visitors, with instant filters and drill-down.\u2075 It tracks custom events, including ecommerce with revenue, and UTM campaigns, and the dashboard was recently rebuilt on a new analytics engine with secondary dimensions and more accurate time-on-page.\u2075 For a team that wants exactly clean analytics and nothing more, it does its chosen job very well, and counting traffic cleanly is a virtue, not a shortfall.<\/p>\n        <p class=\"body mandera-body\">It is also serious about EU data, in a way worth crediting plainly. EU isolation is on by default for everyone, on every plan, with nothing to set up: EU visitors' IP addresses are hashed inside the EU using a secret salt that never leaves the EU, so the raw IP never reaches US infrastructure, and Fathom states it refuses even US-owned services like GitHub any access to those EU servers.\u00b3 \u00b2 On top of that, the fundamentals are generous: every plan includes up to 50 sites, forever data retention, unlimited email reports, unlimited CSV exports, and a full REST API with server-side tracking.\u2076 \u2075 If your entire requirement is \"show me my traffic, simply and privately, and let me export and automate it freely\", you can stop reading here and pick Fathom. Honestly. We'd sooner you pick the tool that's right than the page that's loudest.<\/p>\n      <\/div>\n      <div class=\"blist\">\n        <div><span class=\"ck\">\u2713<\/span> Clean single-page dashboard, one line of code\u2075<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Cookieless, no personal data, no consent banner\u00b9<\/div>\n        <div><span class=\"ck\">\u2713<\/span> EU isolation on by default, every plan\u00b3<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Forever data retention, up to 50 sites\u2076<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Unlimited CSV exports and email reports\u2075 \u2076<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Full REST API with server-side tracking\u2075<\/div>\n      <\/div>\n    <\/div>\n  <\/div><\/section>\n\n  <!-- 5 WHERE MANDERA GOES FURTHER -->\n  <section style=\"padding-bottom:32px\"><div class=\"wrap center\">\n    <h2 class=\"mandera-heading center\" style=\"margin:0 auto\">Where mandera goes further<\/h2>\n    <p class=\"soft center mandera-body\">Everything below is a live demo, not a screenshot. Click around.<\/p>\n  <\/div><\/section>\n\n  <section style=\"padding-top:0\"><div class=\"wrap\">\n\n    <div class=\"modcard\" style=\"margin-top:0\">\n      <div class=\"modhead\">\n        <h3>The same plain traffic answers<\/h3>\n        <p class=\"mandera-body\">We'll cover the basics first. The everyday questions you open Fathom for, traffic over time, page views, visit duration, sources, top pages, mandera answers the same calm, banner-free way. Treat this as the baseline, not the sales talk. Where the two part ways is everything that happens after the counting.<\/p>\n      <\/div>\n      <div class=\"modembed embed\"><mandera-module name=\"analytics-overview\"><\/mandera-module><\/div>\n    <\/div>\n\n    <div class=\"modcard ufcard\">\n      <div class=\"modhead\">\n        <h3>See the paths visitors actually take<\/h3>\n        <p class=\"mandera-body\">Fathom gives you aggregate metrics, visitors, pageviews, time on site, bounce rate, referrers, but no path or flow analysis.\u2077 mandera's User Flow does it another way: it traces real, aggregated journeys through your site, where visitors come in, where they go next, where they leave, with no funnel steps to define and nobody tracked individually. The detours you didn't see coming, and the exact pages where journeys come to an end, are right there.<\/p>\n      <\/div>\n      <div class=\"modembed embed\"><mandera-module name=\"analytics-user-flow\"><\/mandera-module><\/div>\n    <\/div>\n\n    <div class=\"storycard\">\n      <h3>Heatmaps yes, session recordings no<\/h3>\n      <div class=\"tcols\">\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">Every page you track comes with click, scroll and mouse-movement heatmaps built in, with no add-on tool, no second script and no added invoice. Fathom documents no heatmap feature, which fits its deliberately simple, privacy-first design.\u2077 With mandera you see where visitors click, how far they read, and which areas hold attention.<\/p>\n        <\/div>\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">Session recording isn't part of it, and that's a deliberate choice. Following each visitor's path through your site is about the most privacy-invasive thing behaviour tools do, and it has no place in a privacy-first product, which is exactly why Fathom doesn't offer it either.\u2077 Aggregated heat, yes. Surveillance replays, no.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"modcard kwcard\">\n      <h3>Your search rankings turn up on their own<\/h3>\n      <div class=\"tcols\">\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">This is the point where the comparison moves past Fathom's category. Fathom counts traffic cleanly, and a read-only Google Search Console integration can surface your search terms with clicks, impressions, CTR and average position; but its own docs note this mirrors Google's existing data, with a two to three day delay, no link from a query to a session, and not on shared dashboards.\u2078<\/p>\n        <\/div>\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">mandera retrieves every keyword your site already ranks for natively, automatically and refreshed weekly. No Search Console to connect, no manual rank tracking, nothing to set up. Your rankings sit next to the real traffic they send you, so you finally see where you stand in search without leaving your analytics.<\/p>\n        <\/div>\n      <\/div>\n      <div class=\"modembed embed\"><mandera-module name=\"seo-rankings\"><\/mandera-module><\/div>\n    <\/div>\n\n    <div class=\"modcard\">\n      <h3>And then the system starts working for you<\/h3>\n      <div class=\"tcols\">\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">Fathom documents no AI features at all, and says so plainly: if a feature is not on its site or in its docs, it does not exist.\u2077 That is a clean, honest line, and it draws the edge of its category.<\/p>\n        <\/div>\n        <div>\n          <p class=\"body mandera-body\" style=\"margin-top:0\">mandera's AI is built to act, not only to answer. Its Agentic Engine draws on your traffic, your rankings and your site, uncovers the growth opportunities tucked inside, and helps you work each into a strategy with ready-to-use content. A Context suite (Brand Memory) learns your business so the work sounds like you. Nothing lands on your site without your go-ahead. There's a difference between counting your numbers and growing them, and that's where mandera comes in.<\/p>\n        <\/div>\n      <\/div>\n      <div class=\"modembed embed\"><mandera-module name=\"growth-opportunities\"><\/mandera-module><\/div>\n    <\/div>\n\n  <\/div><\/section>\n\n  <!-- 6 PRIVACY: COMMON GROUND -->\n  <section style=\"padding-top:0\"><div class=\"wrap\">\n    <div class=\"storycard\">\n      <h3>Privacy: common ground<\/h3>\n      <div class=\"tcols\">\n        <div>\n        <p class=\"body mandera-body\" style=\"margin-top:0\">This is the rare comparison where privacy is not the wedge. Both tools are cookieless and collect no personal data, so neither needs a consent banner, and both present themselves as GDPR-compliant.\u00b9 \u00b2 mandera drops the IP on arrival for every visitor and stores data in Germany, inside the EU. Fathom enables EU isolation by default on every plan, stripping EU visitors' IP addresses inside the EU so they never reach US infrastructure.\u00b3 You have already chosen privacy right with either one.<\/p>\n        <\/div>\n        <div>\n        <p class=\"body mandera-body\" style=\"margin-top:0\">There is one factual difference in where data rests. Fathom is a Canadian company whose main servers are in the United States; for EU visitors its EU isolation processes traffic on EU servers in Germany (Hetzner) and strips the IP there, but Fathom states the resulting anonymized data is then stored on its main US servers, and non-EU visitors go to US servers directly.\u00b3 \u2074 mandera stores data in Germany and the EU by default, rather than as a layer over US-default infrastructure. Both are GDPR-compliant by their own account; this is an architectural difference, stated neutrally, not a verdict.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n    <p class=\"soft center mandera-body\" style=\"margin-top:30px\">See our full <a href=\"https:\/\/www.mandera.ai\/privacy-compliance\/\" style=\"color:var(--teal2);text-decoration:none\">privacy &amp; compliance page<\/a>, written for your legal team: hosting, sub-processors, data location, retention and your rights, on one page.<\/p>\n  <\/div><\/section>\n\n  <!-- 7 PRICING -->\n  <section><div class=\"wrap\">\n    <h2 class=\"mandera-heading\">Pricing: usage tiers, or one flat price<\/h2>\n    <div class=\"sumgrid\">\n      <div>\n        <p class=\"body mandera-body\">Fathom prices by pageview volume, in US dollars, and it is transparent about it. Plans start at $15 per month for up to 100,000 pageviews and step up through tiers as your traffic grows, reaching $60 per month, or $600 per year, at the up-to-one-million-pageviews tier; annual billing is advertised as two months free, and every plan includes up to 50 sites and forever data retention.\u2079 \u2076 That is a fair, clean model, and for small sites the entry tier is inexpensive. It also ties your bill to your success: a viral month can bump you up a tier.<\/p>\n        <p class=\"body mandera-body\">mandera is a subscription with a single flat fee covering 1 million pageviews a month, a ceiling most sites never get close to, and inside it your price holds steady as traffic grows, so a surge in visitors is simply good news. Neither tool has a free-forever plan: both offer a 7-day free trial, and mandera's includes 10 high-impact opportunities to get you started.\u2079 The flat fee takes in the entire system: analytics, heatmaps, SEO rankings, User Flow, and the AI engine with its opportunities, strategies and content. Set it against the stack of tools it replaces, not a single clean analytics bill.<\/p>\n      <\/div>\n      <div class=\"blist\">\n        <div><span class=\"ck\">\u2713<\/span> One flat fee, 1 million pageviews included<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Price does not climb with your traffic<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Analytics, heatmaps and SEO included<\/div>\n        <div><span class=\"ck\">\u2713<\/span> AI opportunities, strategies and content included<\/div>\n        <div><span class=\"ck\">\u2713<\/span> Free trial with 10 high-impact opportunities<\/div>\n      <\/div>\n    <\/div>\n  <\/div><\/section>\n\n  <!-- 8 SWITCHING -->\n  <section style=\"padding-top:80px\"><div class=\"wrap\">\n    <h2 class=\"mandera-heading center\" style=\"margin:0 auto 40px\">Moving from Fathom to mandera<\/h2>\n    <div class=\"feat steps\">\n      <div class=\"it\"><b>Add one line of code<\/b><span>Paste the mandera snippet into your site's head. You're up and running in about two minutes, and the data starts coming in immediately.<\/span><\/div>\n      <div class=\"it\"><b>Keep the two side by side<\/b><span>mandera and Fathom never get in each other's way. Have both run side by side for a week or two and compare what each shows you on your own real traffic.<\/span><\/div>\n      <div class=\"it\"><b>Expect small differences<\/b><span>Each tool defines a visit a little differently, so the absolute numbers won't match down to the decimal. The thing that matters is that the trends and the sources match up.<\/span><\/div>\n      <div class=\"it\"><b>Cancel the old one when ready<\/b><span>Your Fathom history stays in Fathom, untouched, with its forever retention. mandera builds its own record from the day you install it, so keep both running until the overlap convinces you, then switch.<\/span><\/div>\n    <\/div>\n  <\/div><\/section>\n\n  <!-- SYSTEM-FUNNEL (Live-Muster von analytics-suite) -->\n  <section style=\"padding:40px 0 0\">\n    <div style=\"position:relative\">\n      <div id=\"mandera-funnel\" data-default-zone=\"input\" data-active-button=\"\/product\/analytics\" style=\"height:92vh;min-height:820px;width:100%\"><\/div>\n      <div class=\"funnelhead\"><div class=\"wrap center\">\n        <h2 class=\"mandera-heading center\" style=\"margin-bottom:16px\">Analytics is just the start of the mandera growth system<\/h2>\n        <p class=\"lead mandera-body\">Everything the analytics suite measures also feeds mandera's agentic engine, a deeply integrated, multilayered AI system that works automatically. The engine turns your data into growth opportunities and ready-to-use strategies. Hover any stage to see how it flows, or jump straight to another suite below.<\/p>\n      <\/div><\/div>\n      <div class=\"funnel-stages-m\">\n        <div class=\"fstage\"><div class=\"fstage-top\">input<\/div><div class=\"fstage-items\">analytics suite<br>seo suite<br>context suite<\/div><\/div>\n        <div class=\"fstage\"><div class=\"fstage-top\">compute<\/div><div class=\"fstage-items\">agentic engine<\/div><\/div>\n        <div class=\"fstage\"><div class=\"fstage-top\">output<\/div><div class=\"fstage-items\">growth suite<\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- FAQ + CTA teilen einen Partikel-Hintergrund (Live-Muster) -->\n  <div class=\"pbg-wrap\">\n  <mandera-module name=\"mandera-particles\" class=\"pbg pbg--soft\"><\/mandera-module>\n  <div class=\"pbg-content\">\n  <section style=\"padding-top:0\"><div class=\"wrap\">\n    <h2 class=\"mandera-heading center\" style=\"margin:0 auto 34px\">Frequently asked questions<\/h2>\n    <div class=\"faq\" style=\"max-width:860px;margin:0 auto\">\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">Is Fathom a good tool?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">Yes, genuinely. It is a beautifully simple, principled, privacy-first tool: a clean single-page dashboard set up with one line of code, cookieless, no personal data, no consent banner, with EU isolation on by default, forever data retention, up to 50 sites, unlimited exports and email reports, and a full REST API. If all you want is clean, private traffic counting, Fathom is an excellent choice. This page is for people who want their analytics to put what it counts to use.<\/div><\/div>\n      <\/div>\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">Can I run mandera and Fathom side by side?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">Yes, without conflicts. Running both for a couple of weeks is the best way to compare. The absolute numbers will differ slightly, since each tool defines a visit a little differently. The thing that matters is that the trends and the sources match up. Your Fathom history stays where it is the whole time, with its forever retention untouched.<\/div><\/div>\n      <\/div>\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">What does mandera do that Fathom does not?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">It goes beyond counting. Click, scroll and mouse-movement heatmaps come baked into every page you track, which Fathom doesn't document as a feature. User Flow maps the real, aggregated paths visitors take, which Fathom does not build. mandera tracks your own SEO keyword rankings natively every week, where Fathom offers a read-only Google Search Console integration that mirrors Google's data rather than native rank tracking. And mandera's Agentic Engine carries your data on into growth opportunities, strategies and ready-to-use content, while Fathom documents no AI features at all. On privacy, the two are peers: both are cookieless and need no consent banner, so this is about scope, not principles.<\/div><\/div>\n      <\/div>\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">Is my data in the EU with each one?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">Here is the factual nuance, stated neutrally. mandera stores data in Germany and the EU by default. Fathom is a Canadian company whose main servers are in the United States: for EU visitors its EU isolation, on by default on every plan, processes traffic on EU servers in Germany and strips the IP address inside the EU so it never reaches US infrastructure, but Fathom states the resulting anonymized data is then stored on its main US servers, and non-EU visitors go to US servers directly. Both are GDPR-compliant by their own account. The difference is architectural: mandera is EU-resident by default, while Fathom isolates EU personal data in the EU on top of US-default infrastructure.<\/div><\/div>\n      <\/div>\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">What does Fathom have that mandera does not?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">Several real things, and we should say so plainly. Fathom keeps your data forever, where mandera retains it under one rolling policy. Fathom offers unlimited CSV exports, weekly and monthly email reports, and a full REST API with server-side tracking, while mandera's data lives in the dashboard rather than in exports or an API. Fathom also has conversion event tracking with ecommerce revenue. mandera does not currently offer conversion goals or funnels. If exports, an API, email reports or forever retention are central to how you work, that is a genuine reason to choose Fathom.<\/div><\/div>\n      <\/div>\n      <div class=\"faq-item\">\n        <button class=\"faq-q\" type=\"button\" aria-expanded=\"false\">Do I need a cookie consent banner with either tool?<svg class=\"faq-ico\" width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/button>\n        <div class=\"faq-a\"><div class=\"faq-a-i\">Both state that their analytics need no consent banner, since neither uses cookies or collects personal data. Fathom strips IP addresses inside the EU for EU visitors and stores no personal data; mandera drops the IP on arrival and generates no visitor identifier. Note that other services on your site, such as ad pixels or embedded videos, may still require consent regardless of which analytics you choose.<\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/div><\/section>\n\n  <!-- 9 CTA (Live-Muster ctasec, kein grauer Kasten) -->\n  <section class=\"ctasec\"><div class=\"wrap center\">\n    <h2 class=\"mandera-heading center\">See it on your own traffic<\/h2>\n    <p class=\"lead mandera-body center\" style=\"margin-top:20px\">Subscribe to mandera and put the whole system to work on your growth. Your free trial includes 10 high-impact opportunities to get you started.<\/p>\n    <a class=\"btn-outline\" href=\"https:\/\/www.mandera.ai\/pricing\/\">Start free trial<\/a>\n  <\/div><\/section>\n\n  <section style=\"padding-top:0\"><div class=\"wrap\">\n    <p class=\"fnote\">Partial means the capability exists with a documented limit or condition: on residency, Fathom isolates EU visitor IPs inside the EU but states the resulting anonymized data is stored on its main US servers, with non-EU visitor traffic going to US servers directly\u00b3 \u2074; on SEO, Fathom's Google Search Console integration mirrors Google's existing data (a 2 to 3 day delay, no link from a query to a session, not on shared dashboards) rather than tracking your rankings natively\u2078. mandera does not offer conversion goals or funnels, data export, email reports or a public API; those are genuine Fathom strengths.<\/p>\n    <p class=\"fnote\">Sources. \u00b9 Fathom data policy: cookieless, no personal data, no consent banner (usefathom.com\/data) \u00b7 \u00b2 Compliance: GDPR and Schrems II pages, secret hash salt kept in the EU (usefathom.com\/legal\/compliance, usefathom.com\/legal\/compliance\/schrems-ii-compliant-website-analytics) \u00b7 \u00b3 EU Isolation: on by default on every plan, IP stripped inside the EU, EU servers in Germany (Hetzner) (usefathom.com\/features\/eu-isolation) \u00b7 \u2074 Data journey: Canadian company, main servers in the US, anonymized data stored on US servers, non-EU traffic to US servers (usefathom.com\/data) \u00b7 \u2075 Features: single-page dashboard, custom events with ecommerce revenue, UTM tracking, CSV export, email reports, REST API (usefathom.com\/features) \u00b7 \u2076 Pricing included features: up to 50 sites, forever data retention, unlimited email reports, unlimited data exports (usefathom.com\/pricing) \u00b7 \u2077 Absence of heatmaps, path analysis, native rank tracking and AI, per Fathom's own \"if it is not on our docs, it does not exist\" statement (usefathom.com\/docs\/troubleshooting\/features) \u00b7 \u2078 Google Search Console integration: read-only clicks, impressions, CTR and average position, with a 2 to 3 day delay, no query-to-session link, not on shared dashboards (usefathom.com\/docs\/features\/google-search-console) \u00b7 \u2079 Pricing: 7-day free trial, USD pageview tiers from $15\/month for 100k to $60\/month ($600\/year) at 1 million pageviews, annual billing 2 months free (usefathom.com\/pricing, verified 14 June 2026). Feature availability and limits may depend on plan.<\/p>\n    <p class=\"stamp\" style=\"margin-top:14px\">Feature information verified on 14 June 2026, based on each provider's public documentation. Spotted something outdated? Let us know and we'll set it straight.<br>Fathom and Fathom Analytics are trademarks of their respective owner. mandera is not affiliated with Fathom.<\/p>\n  <\/div><\/section>\n  <\/div>\n  <\/div>\n\n<\/div>\n\n<script>\nwindow.addEventListener('load', function () {\n    var el = document.getElementById('mandera-funnel');\n    if (el && window.initManderaFunnel) {\n      var opts = {};\n      var dz = el.getAttribute('data-default-zone');   if (dz) opts.defaultZone  = dz;\n      var ab = el.getAttribute('data-active-button');  if (ab) opts.activeButton = ab;\n      window.initManderaFunnel(el, opts);\n    }\n\n    \/\/ Funnel-Links: auf die Marketing-URLs umschreiben (ohne \/product) + in neuem Tab \u00f6ffnen.\n    \/\/ Slugs ggf. anpassen, falls die echten Seiten-URLs anders hei\u00dfen.\n    (function () {\n      var MAP = {\n        'analytics': 'https:\/\/www.mandera.ai\/analytics-suite\/',\n        'seo': 'https:\/\/www.mandera.ai\/seo-suite\/',\n        'context': 'https:\/\/www.mandera.ai\/context-suite\/',\n        'growth': 'https:\/\/www.mandera.ai\/growth-suite\/',\n        'agentic-engine': 'https:\/\/www.mandera.ai\/agentic-engine\/'\n      };\n      var root = document.getElementById('mandera-funnel');\n      if (!root) return;\n      function rewrite() {\n        root.querySelectorAll('a[href]').forEach(function (a) {\n          var m = (a.getAttribute('href') || '').match(\/\\\/product\\\/([a-z-]+)\/);\n          if (m && MAP[m[1]]) {\n            a.setAttribute('href', MAP[m[1]]);\n            a.setAttribute('target', '_blank');\n            a.setAttribute('rel', 'noopener noreferrer');\n          }\n        });\n      }\n      rewrite();\n      [300, 800, 1500, 2500].forEach(function (t) { setTimeout(rewrite, t); });\n      if (window.MutationObserver) new MutationObserver(rewrite).observe(root, { childList: true, subtree: true });\n    })();\n\n    \/\/ Counter count-up: animates each .num from 0 to its target when scrolled\n    \/\/ into view. 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It is a beautifully simple, principled, privacy-first tool: a clean single-page dashboard set up with one line of code, cookieless, no personal data, no consent banner, with EU isolation on by default, forever data retention, up to 50 sites, unlimited exports and email reports, and a full REST API. If all you want is clean, private traffic counting, Fathom is an excellent choice. This page is for people who want their analytics to put what it counts to use.\"}}, {\"@type\": \"Question\", \"name\": \"Can I run mandera and Fathom side by side?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes, without conflicts. Running both for a couple of weeks is the best way to compare. The absolute numbers will differ slightly, since each tool defines a visit a little differently. The thing that matters is that the trends and the sources match up. Your Fathom history stays where it is the whole time, with its forever retention untouched.\"}}, {\"@type\": \"Question\", \"name\": \"What does mandera do that Fathom does not?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"It goes beyond counting. Click, scroll and mouse-movement heatmaps come baked into every page you track, which Fathom doesn't document as a feature. User Flow maps the real, aggregated paths visitors take, which Fathom does not build. mandera tracks your own SEO keyword rankings natively every week, where Fathom offers a read-only Google Search Console integration that mirrors Google's data rather than native rank tracking. And mandera's Agentic Engine carries your data on into growth opportunities, strategies and ready-to-use content, while Fathom documents no AI features at all. 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Note that other services on your site, such as ad pixels or embedded videos, may still require consent regardless of which analytics you choose.\"}}]}<\/script>\n<\/body>\n<\/html>\n\n\n\n\n\n\n\n\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Fathom Analytics alternative: mandera vs Fathom (2026) The Fathom Analytics alternativethat acts on what it counts Fathom and mandera start from the same principle: no cookies, no personal data, no consent banner, your visitors left alone. Fathom is a polished, well-engineered tool that takes that seriously, down to isolating EU traffic in Europe by default. 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